Nivea
Solving overcrowding in Nivea's international campaigns
(Studio)
Team ITG
(Year)
2024
(Role)
Design Systems
Bilingual
Markets
Creating design solutions for Niveas product campaigns in their bilingual markets.
Develop versatile master guidelines for product campaigns that could be easily adapted and localised for different markets.
We explored the relationship of typography and product shots to create a cohesive bilingual system that could flex for future campaigns.
Leverage ITG’s Storyteq automation system to produce Halo content around hero concepts.
The Results
Lead on design and development.Developers used our guides to create the fully automated and reactive assets within the Storyteq system to be used worldwide.
Nivea
Solving overcrowding in Nivea's international campaigns
(Studio)
Team ITG
(Year)
2024
(Role)
Design Systems
Bilingual
Markets
Creating design solutions for Niveas product campaigns in their bilingual markets.
Develop versatile master guidelines for product campaigns that could be easily adapted and localised for different markets.
We explored the relationship of typography and product shots to create a cohesive bilingual system that could flex for future campaigns.
Leverage ITG’s Storyteq automation system to produce Halo content around hero concepts.
The Results
Lead on design and development.Developers used our guides to create the fully automated and reactive assets within the Storyteq system to be used worldwide.
Nivea
Solving overcrowding in Nivea's international campaigns
(Studio)
Team ITG
(Year)
2024
(Role)
Design Systems
Bilingual
Markets
Creating design solutions for Niveas product campaigns in their bilingual markets.
Develop versatile master guidelines for product campaigns that could be easily adapted and localised for different markets.
We explored the relationship of typography and product shots to create a cohesive bilingual system that could flex for future campaigns.
Leverage ITG’s Storyteq automation system to produce Halo content around hero concepts.
The Results
Lead on design and development.Developers used our guides to create the fully automated and reactive assets within the Storyteq system to be used worldwide.